If you are in business, then you are in sales. You must be constantly selling yourself before trying to sell your product or service. Doing so can be difficult but there are some easy ways to help persuade others into buying.

Understand that this is not tricking or deceiving and such tactics should NEVER be done. Always be upfront and honest with people about what you offer. However, it is okay to build rapport and use methods to help move their decisions in the direction of doing business with you.

Crossing Over from Information into Implementation

You have probably heard the saying that “knowledge is power.” However, in reality it is not the accumulation and retention of knowledge that provides a person the power. The true power lies within the action of implementing that wisdom. You see, one has to move that knowledge from information into implementation if they desire change.

From Information to Implementation

Knowledge alone will not get you to where you want to be. You must put action behind that wisdom for goals to be accomplished. Acquiring the information is only part of the task. However, most of the time it is at the crossover point from information to implementation that people become too afraid and never move forward.

Marketing Automation Infographic

Why Your Identity Matters to Your Success

What is your identity? That’s a question we rarely put much thought into but the answer has a tremendous impact on our life and ultimate success. What we identify with actually causes us to travel certain paths which ultimately lead to what we want to achieve.


We all walk with many different identities in life. But there is fantastic power behind each of those you hold. Reason is simply because you will be loyal to what you truly identify with. And from that loyalty, you will base your decisions in life. Including the most important ones.

Story Telling Infographic

Are You On the Path of Least Resistance?

Are you currently in a career that brings you so much fulfillment that you can’t wait to get started every day? Or are you simply working at a job one day to the next in hopes of retiring with enough money to live life doing what you enjoy? Statistics say that I could guess you are doing the latter and I would be right 9 times out of 10. That’s sad.

muddy road

Most of us dreamt of doing great things in life when we were kids only to have those thoughts slowly fade away the more we aged. Why? As we grew up we started buying into the idea that it is better to simply travel the path of least resistance than to take the journey that makes our heart race.